Learning Activity

Creating a Brief (6 hours)

I want you to take on a client. I then need you to have a meeting with your client and create a very detailed brief. This brief should contain all the information that will be needed to achieve the client’s requirements.Your brief should cover these sections:

• What is the client’s service/product?
• What are their requirements?
• What is the website’s goal?
• How are you going to achieve this goal?
• Build the website architecture (so we can see what sections will be needed)
• What is the design style that will be required?
• What are your suggestions for marketing the site?

The brief should be good enough to hand over to any design/programming team and get a great result.

• What is the client’s service/product?
  –  PMC Offshore is a middle eastern based company that provides professional services & product supply within the construction industry.
  
• What are their requirements?
  – The requirement is a website that would present them in a professional matter.
  
• What is the website’s goal?
  – The goal for the website is for them to be more easily reached as well as promoting their services.
• How are you going to achieve this goal?
  – The goal is going to be reached by creating a strategic website map that meets the customers requirements with industry standard content that is up to date.
  
• Build the website architecture (so we can see what sections will be needed)
  
  

• What is the design style that will be required?
  – The design style to be followed is their existing brand manual.
  
• What are your suggestions for marketing the site?
  – Optimized SEO and google adverts.